Our Passion
Chafinity® is passionate about discovering exclusive teas from around the world ‘heartfully-crafted’ from small farms, making it available for all people. We are inspired to shed light on the importance of quality and build a connection with independent farmers that continuously sharpen their integrity in organics.
Our Mission
Purity
Our prime dedication lies in “beyond-organic” practices. Our tea plants are produced sustainably embracing all-natural farming techniques, to provide you our products in its purest form. We are committed to bringing culture to agriculture for the wellness of our farms, our soil, and ultimately our planet.
Empower
To empower our generation to make conscious choices that will positively impact their health through awareness, education and story-telling. We hope to pave the path for humanity to invest in their most valuable asset in life. A healthy life earns us time to spend it with people who matter.
Unity
To manifest globally, yet engage locally. We thrive on the energy of emphasizing 'unity' in the power of community. The dream is to strengthen the bond of humankind through our products and bring a sense of connectedness to the deeper world around you.
Sustainability
As we strive for sustainability through an environmental lens, we also aspire to foster a healthy ecosystem within business through the lens of humanity. That includes us, our tea growers, packaging producers, bowl artisans, and everyone in between. We select vendors who align with our values and see them as an extension of our family, globally-connecting us for the greater good.
Honor
Our ambition is deeply rooted from our love & respect for culture, tradition & authenticity. The spirit of honoring our upbringings - to maintain it, yet elevate it, as we pass it down to our future generations. To preserve culture, we must continue to create it.
The Meaning of Chafinity
"Cha" directly translates to tea. “-finity” [ finite ] means having ‘definable limits in its nature of existence’.
Our tea is grown on a small family farm, focusing on quality of excellence over mass production. Chafinity® orders in small batches to provide our customers the freshest of tea, harvested only once a year.
"Cha" directly translates to tea. “-finity” [ finite ] means having ‘definable limits in its nature of existence’.
Our tea is grown on a small family farm, focusing on quality of excellence over mass production. Chafinity® orders in small batches to provide our customers the freshest of tea, harvested only once a year.
Our Golden Alternative
The gold flecks represent the ‘shirasu’ ash from Sakurajima, an active volcano in Kagoshima that helps produce a rich finish to our mineral-packed soil. Good health starts from good soil. Good soil nurtures healthy crops. In return, healthy crops provide nutrients for a healthier you. | Can you spot the ladybugs ? Our family farm is committed too all-natural farming techniques, avoiding all use of pesticides. Ladybug are released into the field for aphid-control.
The gold flecks represent the ‘shirasu’ ash from Sakurajima, an active volcano in Kagoshima that helps produce a rich finish to our mineral-packed soil. Good health starts from good soil. Good soil nurtures healthy crops. In return, healthy crops provide nutrients for a healthier you. | Can you spot the ladybugs ? Our family farm is committed too all-natural farming techniques, avoiding all use of pesticides. Ladybug are released into the field for aphid-control.
Brush Strokes
Our brush strokes express the humble Japanese culture of wabi-sabi, embracing the beauty of imperfection - to cherish our unpolished selves; here and now, just as we are.
Our brush strokes express the humble Japanese culture of wabi-sabi, embracing the beauty of imperfection - to cherish our unpolished selves; here and now, just as we are.
